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According to research from 2019, at least 47% of New Zealanders consider sustainability when selecting a brand or product to buy.

Be ready to serve them by clearly demonstrating your products' carbon footprint.

The Carbon Footprint of a Product

The Carbon Footprint of a Product (CFP) refers to the total amount of greenhouse gas emissions generated throughout the life cycle of a specific product or service. Measuring the carbon footprint of a product allows companies and consumers to understand the environmental impact associated with a products production and use.

It includes emissions from






Why MeasureCFP?

1 / Transparent Information

CFP's provides transparent information about a product's carbon footprint

2 / Identify Opportunities

CFP's help identify opportunities for emissions reduction

3 / Sustainable consumption

CFP's provide information about sustainable consumption and production practices

Difference between EPD and CFP

Environmental Product Declaration - EPD

  • Standardised document with transparent data

  • Covers not only carbon emissions but also reports on energy use, water use, resource depletion, and emissions to air, soil, and water

  • Based on Life Cycle Assessment (LCA) methodology

  • Provides comprehensive data that makes it easy to compare several products within the same category

  • It is like an ‘ingredients list’ on a food product

Carbon Footprint
Product - CFP

  • Not a standardised database; different emission factors/research could be used to assess the impacts of activities

  • Measures greenhouse gases emitted directly and indirectly by a product

  • A CFP is faster and easier to complete, and because it doesn’t have as many requirements as an EPD, it means that we can still complete one if some specific data from the factory is missing

Contact us

CFPs can be calculated using various methodologies and standards, such as ISO 14067 or The Product Life Cycle Accounting and Reporting Standard. CFPs serve as valuable tools for businesses seeking to reduce their environmental impact, improve sustainability practices, and meet the growing demand for understanding their products' impact in today's market.

Get in touch if you would like to learn more about how measuring a CFP can not only help our planet but also your business.

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